Social entrepreneurs are people who set out to create a better world using a business model rather than a nonprofit model.
Your concern may be the environment, a social problem, animal welfare, or some other issue that caught your eye. And you have an idea that just could fix things.
But instead of starting a nonprofit, you build a widget or perform a service or organize the movement of some kind of goods to the people or places that need them. Your goal isn’t to get rich — it’s just to be able to keep doing the things that matter.
And in the end, that may mean doing some of the things a nonprofit does, like talking to legislators, or getting a group of concerned people to help you get your widget to the people who need it.
That’s the complicated world of socially-conscious business.
It takes just as much business savvy to launch a social enterprise as it does to start a regular business — maybe more, because you may be competing with companies that care less about people, the environment, and the social consequences of their products.
Social entrepreneurships are one of our special interests here at Microbusiness Toolbox. My way of doing good in the world is to help others launch and run successful small endeavors.
I can help with:
- Building or optimizing your web site
- Installing shopping cart software and setting up online payment solutions
- Establishing your web presence through social media
- Developing your sales literature, blogs, and newsletter
- Setting up systems for managing your business
Microbusiness Toolbox also offers coaching to help you clarify your vision and choose an approach to your business which works with the person you are; consulting to help you start, manage, and grow your business on a practical level; and an array of services to help you start or grow your business. While we do not provide legal or financial services, we can also walk you through the process of finding reputable local providers for these needs.